What is application software designed to do

CRM software - customer relationship management software

Related Terms

In CRM (customer relationship management ), CRM software is a category of software that covers a broad set of applications and software designed to help businesses manage customer data and customer interaction, access business information, automate sales, marketing and customer support and also manage employee, vendor and partner relationships. Typically, CRM software is used in the enterprise, however many products scale to a business of any size.


What is application software designed to do

Today's CRM Software

CRM software is designed to help businesses meet the overall goals of customer relationship management (see Webopedia's CRM definition ). Today's CRM software is highly scalable and customizable, allowing businesses to gain actionable customer insights with a back-end analytical engine. view business opportunities with predictive analytics. streamline operations and personalize customer service based on the customer's known history and prior interactions with your business.

CRM software is commonly used to manage a business-customer relationship, however CRM software systems are also used in the same way to manage business contacts, clients, contract wins and sales leads.

CRM Software Installations

Customer relationship management software is offered in a number of installations including on-premises (where the software resides inside the corporate firewall and is managed by IT operations), or as web-based (cloud applications) where the software is hosted by a CRM provider and accessed by the client business online via the provider's secure services.

Fundamentals of Computer Systems: System software

Operating system software Edit

Time-sharing operating systems schedule tasks for efficient use of the system and may also include accounting for cost allocation of processor time, mass storage, printing, and other resources.

For hardware functions such as input/output and main memory management, the operating system acts as a middleman between application programs and the computer hardware, although the application code is usually executed directly by the hardware it will frequently call the OS or be interrupted by it. Operating systems can be found on almost any device that contains a computer, from mobile phones and video game consoles to supercomputers and web servers.

What is application software designed to do

Examples of popular modern operating systems include Android, iOS, Linux, Mac OS X and Microsoft Windows, but don't use these names in the exam!

Extension: Open vs Closed Source operating systems

You might hear the words Open Source when you read about operating systems. Linux is the most well known Open Source OS and Windows is the most well known Closed Source OS. So what does this mean?

Open Source programs are programs where you can see the code (the source), you can edit it, copy it and use as you wish within the confines of an open source license. You can even sell it, but the person would be welcome to acquire the code for free if they wanted. As a result of this Linux is not developed by one person or one company but uses code developed by thousands of people, working for different organisations all over the world. And as a result there are many different versions (known as distributions ) of Linux out there including Ubuntu, Slackware and Fedora. Android is built using Linux code.

Closed Source software doesn't allow people to look at the code or adapt it. Companies normally sell closed source products and you'll have to pay for a copy of Windows. Currently about 83% of desktops run the Windows OS.

What is application software designed to do

Utility programs Edit

Utility software is a type of system software which has a very specific task to perform related to the working of the computer, for example anti virus software, disk defragment etc.

Utility software should not be confused with application software, which allows users to do things like creating text documents, playing games, listening to music or surfing the web. Rather than providing these kinds of user-oriented or output-oriented functionality, utility software usually focuses on how the computer infrastructure (including the computer hardware, operating system, application software and data storage) operates. Due to this focus, utilities are often rather technical and targeted at people with an advanced level of computer knowledge.

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